
Aligned growth
through brand clarity.
Helping mindful founders find brand clarity for sustainable digital growth
AGLOW Digital partners with founders seeking intentional, conversion-driven growth. Together, we align vision with strategy — uncovering the most meaningful opportunities and guiding them through with focus and flow (never hustle).
Rooted in over a decade of digital experience across beauty, wellness, and lifestyle brands — and informed by firsthand founder insight from my former clean skincare line, Lee-lai — Aglow blends structure and soul to elevate your message, systems, and presence for growth that feels grounded and expansive.
At the heart of Aglow is a commitment to clarity, connection, and sustainability — helping you grow revenue without diluting your essence.

When your brand's growth starts to plateau.
You've built something beautiful, but lately momentum feels harder to sustain.
You’re juggling deadlines, responding to last-minute demands, and running discounts just to meet your targets. Your message doesn’t land like it used to, and your connection with your audience feels diluted.
You’ve invested in ads, content, and website upgrades that promise results but rarely deliver. You’re chasing social media algorithms, trying to stay visible. Your team feels stretched—either too small to keep up or too big to stay focused.
Sales come in waves, but consistency is elusive. You’re working harder than ever, yet everything feels… flat.
It’s not that you’ve lost your magic—it’s that your focus and systems have drifted out of alignment.
AGLOW Digital helps you return to center—bringing clarity, focus, and intention back into your digital ecosystem so growth feels steady, soulful, and sustainable again.
The A.G.L.O.W. Method
A 90-day framework for aligned, sustainable growth.
A
udit & Analyze
Evaluate your brand, website, and customer journey to uncover the most powerful opportunities for conversion and connection.
G
et Focused
Define one clear, aligned priority direction — then design a strategic 90-day plan to bring it to life with intention.
G
et Focused
Define one clear, aligned priority — then design a strategic 90-day plan to bring it to life with intention
O
ptimize Plan
Fine-tune systems, content, and flow for maximum clarity, alignment, and measurable impact.
L
everage Assets
Transform strategy into tangible assets — from email sequences to optimized systems — that elevate your customer journey and growth flow.
O
ptimize Plan
Fine-tune systems, content, and flow for maximum clarity, alignment, and measurable impact.
W
ellness Report
Reflect, measure, and integrate — turning results into long-term growth that sustains both your brand and your energy.
W
ellness Report
Reflect, measure, and integrate — turning results into long-term growth that sustains both your brand and your energy.
L
everage Assets
Transform strategy into tangible assets — from templates to optimized systems that elevate your customer journey and growth.
Potential Focus Areas
After your brand and website audit, I’ll help identify the focus area most likely to create meaningful progress in the next 90 days.
Below are examples of where we might begin—always tailored to your unique goals, audience, and rhythm of growth.
Brand Story & Messaging
Elevate how you communicate your brand’s purpose & values so customers instantly feel connected & understand why you’re their best choice.
Offer Optimization
Refine your products or services for clarity, demand, & profitability—aligning your offer suite with what your audience truly needs & values.
Audience Expansion
Reach more of the right people through strategies that grow your email list, strengthen SEO, & attract organic traffic through content, community, & UGC.
Website Experience & Conversion
Optimize your site for an inspiring brand experience—through storytelling, merchandising, & digital features for intuitive navigation & seamless conversion.
Customer Journey & Retention
Guide customers through every stage of the journey—strengthening connection & loyalty through email flows, personalization, & retention programs.
What's Included
Strategy Meeting
A 90-minute deep-dive to clarify your direction, define priorities, & uncover the most aligned opportunities for growth—setting a clear foundation for your strategic focus.
Brand Audit
A comprehensive review of your brand, website, & customer experience—evaluating messaging, visuals, & touchpoints to identify what’s working, what’s missing, & where to refine.
Strategic Roadmap
A detailed 90-day growth plan built around the chosen focus—complete with phased priorities, key milestones, & actionable steps to guide your implementation with ease.
Strategy Meeting
A 90-minute deep-dive to clarify direction and define your focus.
Brand Audit
Comprehensive review of your brand, website, and customer journey.
Strategic Roadmap
A 90-day growth plan designed around the chosen focus.
Reusable Assets
High-impact tools and templates tailored to your brand.
Support
Guidance and feedback throughout implementation.
Reporting & Handoff
Post-analysis and next-step clarity for continued success.
Reusable Assets
Access proven tools, templates, & frameworks from the AGLOW library—personalized to your brand & designed to simplify implementation for ongoing use.
Support
Guidance & feedback through program completion, with two-week check-ins & a dedicated Slack channel for direct support.
Reporting + Handoff
Receive a final analysis report with clear insights, next-step recommendations, & continued guidance for maintaining aligned growth after completion.
Why Work With Me
With over a decade of experience in digital strategy for both global and emerging brands, I blend corporate precision with soulful strategy.
My in-house work at The Estée Lauder Companies — supporting digital growth for Tom Ford Beauty and Balmain Beauty — along with experience across BABOR Cosmetics, Crockpot, Oster, and more, taught me the power of refined storytelling and seamless digital ecosystems.
As the former founder of Lee-lai, a clean indie skincare brand, I’ve lived the founder journey firsthand — balancing creativity, clarity, and conversion.
Now through AGLOW Digital, I help wellness and lifestyle founders grow in ways that feel aligned, intentional, and deeply resonant with their ideal clients.
You’re not doing this alone — I’m in the trenches with you.


